China Glaze Awakening (Halloween)




Last year, I thought that China Glaze outdid itself with Fortune Teller for its 2009 Halloween Set, but just LOOK at this 3 piece "gorgeous and ghoulish glitters" coming out in September!  The purple is "Mummy May I" and it's a vampy wine colored purple base with flecks of hot pink glitter.  The green is "Zombie Zest" and it's a mossy green shade with gold flecks of microglitter.  Finally that orange is "Ick-A-Body" and it's actually a dark green base (!) with orange glitter.  The orange glitter literally takes OVER that dark green.  Included in this set is a bottle of Fast Forward Top Coat.


China Glaze's Facebook Fan Page and their Twitter Page [Twitter Page] includes swatches of all three.  


Now here's the slight kicker.


The colors will be available individually starting in September but this actually 4 piece box set will be only available for professionals (you know, people with cosmetology licenses).  


Update!  I got the 411 on this from China Glaze.  Starting in September, you will be able to buy these 3 colors individually at Sally's Beauty Supply.  This actual 4 piece named "Awakening" with the Fast Forward Top Coat, will be available through other professional retailers (beauty stores), and possibly online too (Head 2 Toe Beauty, 8ty8, etc).  Got it?


However, knowing China Glaze, I wouldn't be surprised in the least if they gave a couple away in either their weekly Friday Twitter giveaways, or just as a special treat.  Twitter is seriously THE PLACE to be for companies, and China Glaze has worked it well.


UPDATE 2.0: Please enjoy the following official release

AWAKEN YOUR HALLOWEEN SPIRITS WITH GLAMOURISHLY GOULISH NAILS

China Glaze Introduces Three Limited Edition Halloween Polishes

Los Angeles, CA – (July 2010): Sink your claws into these three ghoulish glitters from China Glaze, perfect for a night of fright! Uniquely alluring and unlike any other Halloween colors before them, this collection is sure to entice. Colors in the promotion include:  



  • Zombie Zest: A mossy green shade with gold flecks of micro glitter.
  • Ick-A-Body: A dark green base chock full of orange glitter.
  • Mummy May I: Vampy, wine colored purple with flecks of hot pink glitter.

The 18 piece display will be available at Sally’s Beauty Supply Stores only and the 4 piece with free Fast Forward Top Coat will be available at all other beauty and nail supply outlets, stores and e-tailers. 
 
 China Glaze (www.chinaglaze.com ) is a division of American International Industries.
 
About American International Industries
For 35 years, AII has been the leading manufacturer and worldwide distributor of innovative, quality beauty and skin care products for men and women.  Our product lines include 5 Second Nail, Ardell, Andrea, Body Drench, Bye Bye Blemish, China Glaze, Clean + Easy, Clubman/Pinaud, Correctionist, Duo, European Secrets, EzFlow, Fright Night, Gena, GiGi, Gypsy Lash, IBD, Jeris-Lustray, No Tweeze/Micro Tweeze, 'N Rage, One Touch, RAW, Seche, SuperNail, Surgi-Care, Sweet Mary Jane, Waterworks,  Winning Nails, Woltra and Youthair. For more information about our full line, visit our new website: www.aiibeauty.com



China Glaze [official website] can be found online through several etailers, including my favorite Head2Toe Beauty [official website], Sally's Beauty Supply [official website] as well asTransDesign [official website].