COLOR
+ TOP COAT = ENDLESS CREATIVITY
China Glaze® Introduces Tranzitions
Color Changing Collection
Los
Angeles, CA – (December 2012): There’s nail
art and then there’s China Glaze® nail
couture. Reverse French manicure, half
moons, ombre, basket weave, dots or racing stripes: nail designs are intricate
and multi-colored. China Glaze® introduces a new way to get multi-color, unique nail
art with fewer bottles of polish with the new color-changing Tranzitions collection!
China
Glaze® Tranzitions’
revolutionary new nail lacquer reacts when a clear top coat is applied, changing
the color from one shade to another for a stunning effect. Wear any of the six beautiful, color-shifting
shades alone, or allow your creativity to run wild and create intricate nail
designs by applying a top coat in specific places. Try different looks using nail art brushes,
free-hand designs or nail guides. Because
each shade changes color, you get two lacquers in one, creating an entirely new
look with just one swipe.
The China Glaze® Tranzitions collection features six shades, though
with the color transition, you get 12 unique shades including:
Split
Perso-NAIL-ity
Dusty pink shifts to fuchsia
Duplicityy
Mint green shifts to vibrant teal
Modify
Me
Periwinkle blue shifts to indigo blue
Altered
Reality
Teal blue shifts to turquoise
Metallic
Metamorphosis
Silvery grey shifts to bluish-charcoal grey
Shape
Shifter
Smokey violet shifts to dark purple
How It Works:
Step 1: Apply a base coat.
Step 2: Apply two coats of China Glaze® Tranzitions shade of
choice. Allow to completely dry.
Step 3: Lastly, apply one coat of clear
top coat such as China Glaze® Fast Forward and watch the color change right
before your eyes.
For more nail design ideas, click here to view the
China Glaze® Tranzitions video.
The China Glaze® Tranzitions collection will be available in January
2013 at fine salons and beauty supply stores nationwide.
China Glaze is free of DBP, toluene,
and added formaldehyde, and is never tested on animals.
China Glaze
nail lacquers are available through salons and professional beauty supply
stores nationwide. For more information, please visit www.chinaglaze.com or follow China Glaze on Facebook (@ChinaGlazeOfficial),
Twitter (@ChinaGlaze) and Pinterest (pinterest.com/chinaglaze).
China Glaze® is a division of
American International Industries.
About American International
Industries
For 42 years, AII has been the
leading manufacturer and worldwide distributor of innovative, quality beauty
and skin care products for men and women. Our product lines include
Andrea, Ardell, Body Drench, Bye Bye Blemish, Checi, China Glaze, Clean + Easy,
Clubman/Pinaud, Duo, European Secrets, EzFlow, Fright Night, Gena, GiGi, Gypsy
Lash, IBD, It’s So Easy, Jeris-Lustray, LASH BeLONG, Nail Tek, No Tweeze/Micro
Tweeze, 'N Rage, Poshe, Prolinc, RAW, Seche, SuperNail, Surgi-Care, Waterworks,
Winning Nails, Woltra, Woody’s, and Youthair. For more information, visit our
website: www.aiibeauty.com.
