CPNA: LVX 2014


I randomly walked up right before the brother-sister team behind LVX had their audition for QVC/HSN/Shop - they made it in the final round of auditions and have a great shot at being on one of these three channels!

I had no idea that LVX was going to be at Cosmoprof North America this year, but I was excited to see them in Discover Beauty again this year. Branka and Rade Tomic are a fantastic example of when family businesses work and work well. LVX has consistently been churning out on trend polishes each season and just recently came out with their own gel-like top coat.

Nerd moment - they also came out with new boxes that have the cutout so you can see the polish you're purchasing before you buy it.

I did get a sneak peek at the new fall collection (top row) which did not have names at press time. I asked Branka why she decided to go with two greys and she smiled and said "Because I can." 
I'm also excited about that red on the end. It's similar to Roux from the summer collection but has more magenta in it. (Bottom row is the summer 2014 collection.)

Keep watching for more amazing things coming from LVX here on PolishGalore!