China Glaze Magnetix II

I feel alive again! This new antibiotic that my doctor gave me is kind of fantastic. For the first time in a month, I've had energy and cannot wait to get back into blogging. I have so much to show you!!! I'm going to try and space it between reviews and press releases as so much has come out over just the past month. Thank you so much for sticking with me!

Image Courtesy of China Glaze Facebook Page

THE ATTRACTION CANNOT BE DENIED

China Glaze Introduces Second Collection of Magnetic Nail Lacquers

Los Angeles, CA - (September 2012): Magnetic nail art took the beauty world by storm earlier this year, creating a nail art force that was hard for anyone to resist. Following the phenomenal success of its first-generation Magnetix collection, China Glaze® introduces Magnetix II, an expanded second collection of magnetic nail lacquers.

As with the first Magnetix line, Magnetix II by China Glaze® is infused with iron powders that shift when exposed to the China Glaze® Magnetix II Magnet. The China Glaze® Magnetix II collection features six dramatic metallic shades:

Gold Fusion

Rich gold 

 Positively In Love

Gorgeous magenta

Bond-Tastic

Soft rust

Get Charged

Dark lavender

Sparks Will Fly

Chic cobalt blue

Con-Fused?

Lively green

Along with the new shade line up, China Glaze® has created a second, specially designed magnet featuring three additional unique designs – a swirling circle, vertical lines and an intricate lattice. The separate magnet allows more design options, especially when coupled with the original China Glaze® Magnetix Magnet. Alternate designs, rotate the magnet, play with the positioning on the nail – the art creations are endless! 

 To create your own unique China Glaze® Magnetix II manicure: 

1) Select desired magnet design. Choose from circles, vertical lines or lattice effects. 

2) Apply one coat of China Glaze® Strong Adhesion Base Coat to clean nails; allow to dry completely.

3) Designing one nail at a time for best results, apply one coat of Magnetix II nail lacquer. Immediately hold the China Glaze® Magnetix II Magnet over damp nail for 5-10 seconds, positioning so the built-in finger rest holds it steady. (If you happen to touch the magnet to damp polish, simply wipe clean with nail polish remover – it won’t damage the magnet.)

4) Once the design is fully developed and nails are dry, seal with China Glaze® Fast Forward Top Coat. 

China Glaze® has also released a step-by-step video for the Magnetix II collection which can be viewed on China Glaze®’s official YouTube Channel. China Glaze® Magnetix II is available now at salons and beauty supply stores nationwide with polishes and magnet sold separately. The collection will be available in a 12-piece counter display and as open stock colors and magnet. China Glaze® is free of DBP, toluene, and added formaldehyde. For more information, visit www.chinaglaze.com, follow China Glaze® on Facebook (@ChinaGlazeOfficial) and Twitter (@ChinaGlaze). 

China Glaze® is a division of American International Industries. 

About American International Industries

For nearly 40 years, AII has been the leading manufacturer and worldwide distributor of innovative, quality beauty and skin care products for men and women. Our product lines include Ardell, Andrea, Body Drench, Bye Bye Blemish, Checi, China Glaze, Clean + Easy, Clubman/Pinaud, Duo, European Secrets, EzFlow, Fright Night, Gena, GiGi, Gypsy Lash, IBD, Jeris-Lustray, Nail Tek, No Tweeze/Micro Tweeze, 'N Rage, Prolinc, RAW, Seche, SuperNail, Surgi-Care, Waterworks, Winning Nails, Woltra, Woody’s, and Youthair. For more information, visit our website: www.aiibeauty.com.

Layla Magneffect Softouch Deep Violet

I had written about the new Magneffect Softouch Effect polishes coming down the line from Layla Cosmetics, but the other day I decided to take a bottle with me to work and see how easy it is to apply!  Softouch mimics a matte polish but it's not really a matte because if you add a top coat, the polish remains matte - it doesn't get all shiny and sparkly like a normal matte polish would.  For this manicure, I did not use a base or top coat, just 2 coats of Deep Violet polish.  Layla Cosmetics does not stain and actually advocate that you do not use a base or top coat with their polishes.

As with most magnetic polishes, you have to work a bit quickly.  I would polish a nail, let it dry, add a second coat and then immediately flip over the cap where a line magnet is located.  I'd hold the magnet there for about 5 seconds, then admire the nail.  If the magnet effect looked off, I just painted another coat and tried again.  Thankfully I got it down on most fingers, the first time but had issues with my thumbs.

Here in the sun, you can see that it's a lovely deep blue purple polish that is fully opaque in 2 coats.  I don't mind the bar line magnet, even though Layla did just come out with more magnets but I left them at home.

Now in the shade it almost looks like I have a bald spot in my index finger, and I wonder if the polish was a bit thin there or not.

Indirect light - nothing new to report.  I wore this polish for over a day and I didn't have any problems with chipping or staining.

Indoors with the flash - need I say anything else?

Layla Magneffect Softouch Effect is available for $15.50 a 10ml bottle.

Layla Cosmetics is distributed to the US through the Luxcon Group who has a Facebook Page to several online websites including Ninja Polish, Zappos, AVEYOU, Brigette's Boutique, Amazon, and Drugstore.  It is also available at Ulta.

Disclosure: The product[s] in this post was [were] provided to me by the company for consideration.  For more information, please read this post.